Logo Design

A fine selection of logo designs from the creative team at maoStudios.

accruWealth

accruWealth is a financial company specializing in alternative methods of managing money. The logo is a visual representation of accruWealth’s method to help clients change not only their finances, but also their perspective from negative to positive.
Acupuncture Health Works

Acupuncture Health Works specializes in acupuncture, chinese herbal medicine and massage therapy. Bamboo, being symbolic of Spring in chinese medicine, visually communicates a philosophy of rejuvenation and health. The bamboo logo mark is abstracted into it’s most basic elements, similar to a sumi brush painting.
All Out Athletics

All Out Athletics sells softball and baseball bats at their retail store in Marysville, WA, as well as online. The company provides bat reviews, an interactive forum, product pictures and descriptions for customers and the ability to purchase online. They also plan to release their own line of branded athletic apparel. The logo is iconic and communicates an authority in the athletic industry.
American Mutual Insurance Services

American Mutual Insurance Services provides a wide selection of home, auto and life insurance. maoStudios designed a timeless American logo that was clean, professional and unique. By balancing the heavy weight of the icon and the classic serif typeface, the logo rests comfortably in white space and exudes a sophisticated professionalism.
Artefact

Artefact is a brand created for custom jewelry designer, Lili Hall. Her jewelry designs consist of wirework and precious stones, and are a modern expression of Mesopotamian art. The logo mark is a hieroglyphic “A” and represents the role of history in modern art. This modernization is expressed through the custom typeface in the logo.
Boston Coffee Company

Boston Coffee Company is a small coffee roaster on the East Coast focused on delivering “The Freshest Coffee on Earth.” The logo design is a simple and classic treatment using warm tones and subtle gradients.
Earthentree

Earthentree is an international textile company whose products range from organic fiber sheets to original art. The hand-drawn logo uses a palette of warm orange and deep brown, complemented with a natural off-white value. The simple letterforms and whimsical icon express the creative and down-to-earth values of the company.
FocusPlus

FocusPlus is a consult liason service management tool developed by Ignite Analytics. The FocusPlus software functions on a system of intuitive “plus-minus” cascading menus. maoStudios created the structure of the logo icon with this in mind, forming an “F” out of a plus and minus. A modern color scheme was chosen to differentiate the FocusPlus brand from its competitors and the overall design is clean and soft to appeal to medical doctors and administrators.
Genuinsanity

Genuinsanity is an independent publisher from Seattle featuring creative literature focused on social commentary and philosophy. maoStudios developed the logo for Genuinsanity from the the creator’s signature, which seems a chaotic scribble. As much of the work is originally produced handwritten or punched out on an old typewriter, the juxtaposition of the hand-sketched icon and typed out name is well suited to the character of the work.
Mama’s Own Savory Salsa

Mama’s Own Savory Salsa is rapidly growing in popularity and becoming a recognizable gourmet salsa brand, carried in Whole Foods and other local specialty grocery stores. The logo, a type treatment with no icon, utilizes an old time font that brings a person back to the comfort of home.
NetSpeed Fast Tracks

NetSpeed Fast Tracks is an online information resource for quick, practical, engaging information to help people address work and career challenges. maoStudios developed the NetSpeed Fast Tracks logo to complement the parent company, NetSpeed Leaderhip’s logo.
Northwest Face

Northwest Face specializes in medical and aesthetic services including plastic surgery, dermatology, and otolaryngology (ENT). The logo mark is a simple and elegant calligraphic stroke which forms a profile of a face. The mark is complemented by a modern typeface and a warm and sophisticated color scheme.
Paper House

Paper House is a stationary and greeting card distributor on Kauai, HI. maoStudios developed the Paper House logo to communicate the fun and whimsical philosophy of the company. Using a decorative font and a spiral icon in a stylized house, the logo is anything but serious. A muted blue adds a level of modern sophistication, without detracting from its light-heartedness.
QueCentral

QueCentral serves as an information portal for users who wish to explore the Internet in a safe manner. The site lists safe eCommerce stores, search engines, and much more that are screened by the company for ethical transactions. The company focuses on Internet Security, while providing the latest articles and current events on the subject. Half of the company’s proceeds are donated to non-profit foundations. As the company’s main focus is to provide users a hub for information, the logo was designed to show movement from a central point.
Danny Songhurst

Danny Songhurst is a contemporary blues and rock musician who came to maoStudios with a need for branding and album design. His last name was so appropriate and unique for his style of music, that it became the logo and foundation of his brand.