maoArticles

Knowledge passed on to you by the maoStudios team.

• Your Brand is your most valuable investment

  Media Inc., January 2007 - Many companies believe that in order to distinguish themselves from competitors, they must “re-brand” with a new logo, color scheme and a catchy tagline. Read more »

• Working well with reporters takes finesse

  Marketing, January 2007 - Beginning a public relations effort should always begin with a plan, whether it is surrounded by one product launch, an event, or a yearlong effort to bring exposure to a company. Read more »